Monthly Archive:: February 2026

Why Most PrestaShop Stores Lose Customers at Checkout (And How to Stop It)

Checkout abandonment is one of the most studied problems in eCommerce, and the cause is usually the same: too many steps, too many page loads, and too many fields customers did not expect to fill in. PrestaShop’s default checkout works, but it was not built with conversion as the priority. KnowBand’s PrestaShop One Page Checkout addon, …