ecommerce Archive

Here is a question most PrestaShop store owners never ask themselves: after a customer decides to buy, how hard are you making it for them to actually pay? The default PrestaShop checkout spreads the process across multiple pages. Each page reloads. Each step asks for something. And with every extra second a customer spends filling …

Checkout abandonment is one of the most studied problems in eCommerce, and the cause is usually the same: too many steps, too many page loads, and too many fields customers did not expect to fill in. PrestaShop’s default checkout works, but it was not built with conversion as the priority. KnowBand’s PrestaShop One Page Checkout addon, …

The major issue that most of the PrestaShop stores are facing these days is that customers no longer want to read a lengthy product description. Nowadays, customers desire quick access to information, clear visuals, and fast understanding. That is why video content has become one of the most powerful solutions in e-commerce. Research indicates that …

All store owners experience this: a customer adds things to the cart, sometimes even writes his/her email address, then dashes away without checking out. One of the largest causes of lost revenue is these unfinished transactions, also referred to as abandoned carts. However, not all is lost. Using the PrestaShop Abandoned Cart Module by Knowland, …

In today’s world, everyone is trying to find an easy way to everything. Likewise, during shopping on the internet, people seek speed and convenience.  However, traditional pagination slows them down. To see more products, clicking next again and again feels tiring. Hence, it makes the experience boring and causes many customers to leave the site. …

Why Related Products Matter Online shopping is convenient, yet it can feel limited when customers see only one product at a time. Shoppers often want suggestions that help them explore more. As an example, when someone buys earrings, they might also want to see a matching necklace. Presenting the correct recommendations is important, but many …

Managing returns efficiently is crucial for maintaining customer satisfaction and ensuring smooth operations in any e-commerce store. The PrestaShop Return Manager (RMA) module by Knowband is designed to simplify and optimize this process, making it easier for store managers to handle return requests seamlessly. What is the PrestaShop Return Manager (RMA) Module? The PrestaShop Return …