In the last decades, the popularity of Online Marketplaces has gained a lot of momentum. Now, every eCommerce marketer wishes to see himself/herself selling on an Online Marketplace. Further, they understand that doing this would bring in fruitful results for the sales and revenue of their eCommerce business. Hence, here we are telling you about the same. If you are someone with a Prestashop background, this blog will come in handy for you.
Which are some of the most popular online marketplaces you know? Some of them are eBay, Etsy, Walmart, and more. We’ll talk about the Prestashop addons that will help you selling on an online marketplace. Notwithstanding, before that, understand what a Marketplace truly infers.
What is an online marketplace?
An online marketplace is a single platform, both website or mobile app when you can sell your products and buyers can buy them. It has one admin who is at risk for all the arrangements of exchanges. The administrator is the specialist between the buyer and the seller. The fundamental goal to connect the buyer with the seller and giving the buyers the shippers with their expenses from which they can pick their most ideal alternative.
Why should you be selling on an Online Marketplace?
A wider reach with brand positioning
The marketplaces offer a lot. For instance, lets you sell your products under one roof, easy revenue, and let you reach out to the masses. Further, an audience that you would have planned in a couple of years. Hence, when you start selling on an online marketplace, you increase your customer base and enhance your brand positioning.
No customer acquisition cost
Why do you think businesses hire eCommerce SEO services? In order to generate traffic that is beneficial for you as well as increase your conversion rate. Moreover, when you want your visitors to come to the website, it involves a big chunk of acquisition cost involved. However, nothing like this happens when you do the same in selling on an online marketplace. You get already-ready traffic that the marketplace has built for itself and the sellers. Thus, it’s a cost-effective way of getting customers.
Minimal capital amount
Compare the money involved in your website and selling at a marketplace. You will notice that the former expects you to invest a lot of money at every stage from the setup. For instance, building, brand positioning, advertising, and everything else. However, that’s not true with the latter option. The only money that’s involved in the registration money on the marketplace and commission (if any). Later, if you want to start a sale on a particular, you have to pay a certain amount (not in every marketplace).
This blog discusses the assorted Prestashop addons that help you sell on a marketplace.
Prestashop Addons for selling on an Online Marketplace
Prestashop Etsy Integration Addon
Etsy is quite possibly the most popular and exceptional online marketplaces accessible for eCommerce advertisers. Etsy Marketplace is a specialist seller neighborhood that by and large focuses on handicraft products or vintage things. In addition, the marketplace moreover has craftsmanship products like gems, aromas, toys, and a great deal more.
With the assistance of the Prestashop Etsy Marketplace Integration, you can undoubtedly sell on a marketplace. The Prestashop Etsy Integration Module makes the whole interaction of enrolling and selling significantly simpler. Beginning from the registration, you can get the API key. That is the place where you can begin with the Prestashop Etsy Integrator. Whenever you’re finished with the registrations, you can make as numerous profiles on the diverse Etsy shops as you need and begin selling.
That is not it! The Prestashop Etsy Marketplace Integration Addon permits you to handle everything from the back-finish of the module. Regardless of whether it is listing the products or following the sales, you can do everything from the store without going to the marketplace.
Prestashop eBay Integration Addon
There are numerous advantages of selling on eBay. Some of them are worldwide selling, low set up cost, high benefits, and seasonality protection (with such countless business sectors accessible, there’s nothing called occasional selling). eBay has 182 million users across the world. Selling on the eBay marketplace you can insight – ease of use, secure transactions, and a smooth selling experience. Putting resources into the Prestashop eBay Marketplace Integration Module is a must-have.
The eBay Prestashop Connector permits you to integrate your Prestashop store with eBay flawlessly. When you introduce the module, you can arrange equivalent to per the need of your business. Beginning from managing the eBay listings, the Prestashop eBay Integrator helps you manage – sales, orders, shipping support, returns, and considerably more.
The Prestashop addon assists you with selling on a marketplace easily. You can undoubtedly handle and manage everything from the back-finish of the module.
Prestashop Google Shopping Integration Addon
The Prestashop Google Shopping Integration Addon is a helpful way to showcase your products on Google Shopping. Hence, when a customer searches for a product, they can easily view your listing on the same. Then, they can directly come to your store by clicking the product link to shop the same.
The Prestashop Google Shopping Connector helps you map the entire category of products on Google Shopping at once. There’s no manual effort needed. With the Google Shopping Prestashop Integration, you manage your profile, product listings, product status updates, and much more.
Prestashop FB Store
The Prestashop FB store integration integrates your online store with your Facebook business page. The Prestashop Facebook Store Integration highlights customizable features that will help you in boosting store sales. With the Prestashop module, the store proprietors can highlight your products to a more broad social media audience. Furthermore, you can effectively promote your content using the features of the Prestashop Facebook Shop addon by Knowband. Thus, quickly improve the conversion rates for your store with the force of the module.
There are numerous alternatives with regard to selling on an online marketplace. These are the choicest of alternatives. The Prestashop addons that we discussed in this blog are completely utilitarian and configurable modules. Further, they help you in taking your sales to a more extensive and more likely audience. Anyway, which marketplace do you speak to you?